How Keratin Conditioner Works

Using Keratin conditioner on a regular basis is perfect if you have dull, lifeless or damaged hair. Although you’ll see immediate results, it’s over time - as the Keratin penetrates your hair – that you’ll notice a radical improvement in hair quality, including strength, elasticity and shine.


Perfect for breathing new life into extremely damaged hair, products like our NovEx range have been individually developed for all hair types, including greasy hair, damaged hair, hair prone to frizz and very weak or fine hair.

Every Keratin Conditioner works in a similar way, infusing your hair with Keratin and other natural substances, like Macademia, Acai, Royal Jelly, Cococnut and vitamins.

Loading your hair up with Keratin before sealing each individual follicle means a smooth finish, and leaves your hair stronger, more resilient and naturally glossy.

Which is why using a Keratin conditioner is perfect, whether you want to repair your damaged hair, or simply protect it from harmful effects of pollution, city grime and the elements.

Keratin Conditioner Treatments – Way Beyond the Brazilian Blowout

While many people think Keratin is only used in hair straightening products, here in Brazil it’s use now goes way beyond simply straightening your hair. New treatments designed to tackle every type of hair and every imaginable hair problem, are beginning to come on the market.

These new Keratin Conditioning treatments are perfect for keeping your hair in great condition, without the familiar straightened look of traditional Keratin products.

We sell a complete range of Brazilian Blowdry and Keratin Conditioner products here on the site, suitable for all types of hair and every kind of hair problem.