So we thought we’d take a moment to explain a little more about this revolutionary new Keratin treatment that offers you frizz free, easy to control hair for up to 4 months at a time.
In short, the Brazilian Blowout works like a very deep conditioner, rather than an old fashioned chemical straightener. Using amino acids – usually Keratin – the treatment penetrates each hair follicle, gently repairing the tiny cracks and ‘dry spots’ that cause frizz.
Because it uses Keratin, which is a naturally occurring substance already present in healthy hair, it ‘conditions away frizz and curl‘, rather than breaking and re-structuring individual fibres.
That’s how traditional chemical straighteners work, and while they do certainly straighten your hair, they usually leave it looking hair dull, lifeless and essentially dead.
But Brazilian Straightening is much, much less harmful and actually works to make your hair look and feel better.
What makes a Brazilian Blowout Better?
Well, because it uses Keratin, to repair the tiny cracks and fractures in individual hair follicles, before sealing each one up, it basically smooths out frizz and makes your hair much easier to style.
What is a Brazilian Blowout Good For?
Using a Brazilian Keratin Treatment will make your hair simpler to manage for a start.
• Blow drying takes much less time
• Styling is a lot easier
• No need to use electric irons
Results last between 6 weeks and 3 months with a first treatment and can last up to 4 months, with continued applications.
Keratin smoothing treatments are ideal if you have hair that’s prone to frizz, or unwanted curl.
If you have hair that’s difficult to manage, or has been damaged by straightening or chemical products, you can expect a big improvement in manageability and condition.
The treatment helps repair and restore damage, promoting healthy new growth and removing the need for daily straightening. The result is wash and go hair, that’s much easier to style.
So where’s the Formaldehyde?
You may have heard that some Keratin products contain Formaldehyde, a dangerous chemical that’s been linked to respiratory problems.
We can say with complete confidence that all our Keratin straightening products are Formaldehyde free. Because here in Brazil the use of Formaldehyde is completely banned. So they’re all completely safe to use – both at home and in professional environments.
Made in Brazil, they’re the very best hair care products you’ll find anywhere in the world, and they’re now available by mail order everywhere. (We even provide Free Shipping!)
Still not sure what is a Brazilian Blowout. Feel free to contact us for more info